The Betterment Tee

The Betterment Tee
The Betterment Tee is our take on the classic shop tee. The kind of piece that sports the name of your favourite shop and what they’re all about. All of our favourite shops and brands have it, from long standing retailer Union LA to streetwear mainstay Noah NY. It’s the type of piece you wear to show everyone what you like, what you do, and what you’re about. It’s a piece that shows you’re part of something bigger and when you see someone else in it, there’s a sense of recognition.

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Introducing: Monkey Time & N.Hoolywood

Introducing: Monkey Time & N.Hoolywood
It comes to no surprise that we are infatuated by Japanese labels. We appreciate the attention to detail, interesting cuts and experimentation on what would usually be ordinary pieces.  For our latest additions to our brand roster, we are excited to introduce Monkey Time and N.Hoolywood to Platform Store.

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Zero Hours in Shinjuku Zine

Zero Hours in Shinjuku Zine
During our first buying trip in Japan, we got extremely drunk. As we roamed the streets in our intoxicated state, we stumbled into a convenience store and purchased two disposable cameras.

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Retail Experiences: Tokyo, Japan

Retail Experiences: Tokyo, Japan
Here we highlight a few of Japan’s physical experiences that changed our way of thinking, places that influence our take on retail and inspire what we create to date.  

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Pop's Cardigan

Pop's Cardigan
Our first cut and sew piece titled "Pop's Cardigan". We're super proud of this one. Click through to read more about our latest piece.

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